Portfolio
This portfolio is a reflection of my specialities. I built it entirely on Shopify, using its traditional e-commerce tools, such as custom liquid coding, product building, metafields, tags, and collections, to create a fully functional design showcase. Each portfolio item is structured like a product on the backend, allowing for dynamic organization, flexibility, and a clear demonstration of my Shopify expertise.
About
Hi, I'm Alexa!
I'm a Marketing Operations Specialist with over seven years of experience helping ecommerce businesses grow through marketing automation, customer engagement strategies, and scalable business systems. Throughout my career, I've worn many hats, from startup employee and marketing leader to systems builder and ecommerce strategist, which gives me a unique perspective on how marketing, technology, and operations work together to drive business success. I enjoy finding opportunities to streamline processes, improve customer experiences, and create solutions that support both business goals and long-term growth.
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